Delta Beverages’ customers in Matabeleland will for the first time today test products from the company’s new Chibuku plant in Fairbridge on the outskirts of Bulawayo.
BY LUYANDUHLOBO MAKWATI
Delta marketing manager Patricia Murambinda said revellers will get the first taste of the products during the Chibuku Neshamwari Traditional Dance Festival finals at White City Stadium.
According to Murambinda $17 million was invested in the Fairbridge plant.
“This day will be particularly memorable as we will taste the first brew of Chibuku Super and time tasted Scud from our brand new production facility at Fairbridge Brewery, Umguza,” Murambinda said.
“This is a significant investment in the Bulawayo market and the region at large. The total investment is $17 million.
“The competition comes at a time when Delta Beverages is increasing its footprint through the popular brand Chibuku Super that has a shelf life of more than 21 days and the traditional 2L Scud that has stood the test of time, and we will be looking at the competition as an opportunity for lucky imbibers to sample the fast selling product,”.
The new plant was imported from German and is expected to increase Chibuku Super production in Bulawayo to 330 000 litres per hour.
Currently the plant produces 1,5 million litres per month.
Delta Corporation is a broad-based company with interests in beverages (manufacturing and distribution) and the agro-industrial sectors.
The firm is listed on the Zimbabwe Stock Exchange and is one of the top quoted companies in terms of market capitalisation.