Barclays Bank of Zimbabwe, one of the leading banks in the country, has embarked on a one-year financial and entrepreneurial skills’ programme targeting more than five million youth across the country.
The programme running under the theme “Unlocking youth potential” started last year and will end next year.
In an interview with Southern Eye Business, Barclays head of corporate affairs and customer services, Emily Nemapare, said young people in Zimbabwe have a potential to turn the country’s economic fortunes given it empowered with right business skills.
“We want to empower young people with right business skills so that when they start making choices they would start to make the right choices. When somebody is running a business and they are at the point of making money or running a family, it is not the right time to start talking to them about how to budget or what the skills they need to run a business are,” Nemapare said.
“We want to teach them financial, entrepreneurial and life skills so that they are prepared to do their own businesses. We want to touch fivemillion lives by 2015 and we are using our customer base and merging it with citizen agenda that we have to unlock youth potential.”
She said some businesses were failing because of lack of proper business skills.
She said last month Barclays launched a campaign to send money for free to recipients in Zimbabwe through the ATM and the programme will run until next month.
The programme aimed at providing customers with another convenient channel to transact enables a Barclays card holder to send money to anyone within the country through a wide network of Barclays ATMs.