HomeEditorial CommentInvaluable laws of business growth

Invaluable laws of business growth

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MOST businesses are started, but their growth and success is never realised.

The most important factor in life is not about starting only, but finishing what we started. Today I (JN) feature Bekezela Ndlovu (BN), a coach, speaker and trainer at Mindset Renewal Coaching Centre (MRCC) based in Bulawayo.

Through the MRCC he offers a series of John Maxwell proven leadership training products and he talks passionately about laws of business growth.

JN: In your seminars you have emphasised the law of intentionality. What is it all about?

BN: The law of intentionality focuses on planning. Growth does not just happen. For growth to come or to be there, one has to intend for it to happen. You plan for growth and it does not come accidentally. Anyone who has to grow in leadership, business and whatsoever, it will happen when they intend it to happen.

JN: What is the law of the mirror? Does the law of the mirror apply in business?

BN: What you see about yourself; that is what you will produce. You must see value in yourself and add value to yourself. For one to grow, they have to see their own value — that’s being aware of your strengths and what you are and the value that you have. It’s not always what surrounds us, but what we see within ourselves that keeps us going.

JN: Success is not just a one-time stroke, but you have to do something repeatedly. In your seminars you talk of the law of consistency. As a businessperson how do I apply the law?

BN: We have some people who start very well, but as they continue in their business, complacency creeps in. They go into a sleepy mode and do things in a ritualistic way, but what makes people successful is doing something again and again. They are people who do business and then relax. When they are succeeding in business, they build monuments over what they have achieved and stay there.

That way the consistency is cut and at the end they won’t be successful. Maxwell once said that if what you did yesterday still amazes you, it means you have not done anything today.

JN: One thing I know about the ladder is that as you climb it, you should not do so with your hands in your pockets and it must be standing on firm ground. In business, how does the law of the ladder apply?

BN: Character growth determines the height of your personal growth. This simply tells me that I will focus on being better inside than on the outside.

Organisations usually want people to see them on the outside, but they don’t strengthen their inside. As we talk of the ladder we are talking of things that will make you go up. What will make us go up and grow up is what is in the interior than what we portray.

Most people or organisations have avoided things like leadership development. In the current economic environment, most companies will tell you that we can’t do training now, let’s cut and focus on other issues. If you are not developing your people and your organisation you are not building your ladder because people can’t offer what they don’t have, let alone what they don’t know!

JN: As originations grow, money comes in and that destroys some people that don’t have strong ladders or good character foundations. We see thing like misdemeanour, misappropriation over-indulgence. What’s your word to such?

BN: When you fix your eyes on what is ahead of you — the vision, the core drive and your mandate — you will value it and measure it against the pleasures of the present moment.

Is it worthy for me to do this at the expense of my life, career or the whole organisation. At times you can enjoy yourself for 30 minutes, but that thing could cost you 30 years of your life. There is a law of awareness in which you have to be aware of who you are and value who you are.

JN: Some people have said you have to give up to grow up, which is what the law of trade-offs postulates. As I look for profit for my organisation do I still need to give up?

BN: Your hand will not receive when is closed up like a fist. It is when you open it up that something can get int. Most people want to get (things) without letting something go. When we are talking of the law of trade-offs we are talking about a win-win situation, where you have to trade-off in order to get something.

JN: The law of modelling is core and I have used it. Tell us more!

BN: The law tells us, it’s hard to improve when you have no one, but yourself to follow. You should be willing to be mentored.

JN: It’s the dream of every company to expand and you have packaged that as the law of expansion. Tell us more.

BN: The law of expansion focuses mainly on the issues of capacity. You will never receive more than what you are prepared for. Some people want to grow, but they don’t grow their own capacity.

You have to stop thinking more about work and start thinking of what works. Ask yourself questions such as: What am I required to do? What gives me the greatest returns? What gives me the greatest reward? Stop thinking: Can I? Rather start thinking: How can I?

Parting Point: (JN) Companies are not doing well especially in Bulawayo. How can we retool, rearm and regroup so that we see growth?

BN: My word will be: Let us stop thinking one door and start thinking more doors. When one door is closed it does not mean all doors are closed. We now need think-tanks who can sit in the boardrooms and start to think!

For more money tips and advices go to www.successlife.co.zw, call 0772 581 918, e-mail: jonah@successlife.co.zw

Jonah Nyoni is an author, success coach and motivational speaker.

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